With their lower price points, children's cards might be overlooked by publishers/retailers making first birthday cards sometimes difficult to find. Design wise, first birthdays can be tricky to work with as they could look too babied or too much like an older child's card. There is also some debate at the moment about the gendering of products for children, John Lewis recently wading into this when removing gender labelling of children's clothes.
Despite all this, there is some great design out there. I'm loving the current fresh colour palettes and innovative character illustration. Some top picks for you here.
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| FIRST BIRTHDAY CARDS - EMILY HAUCK KARIKA NOVA |
top left: elephant first birthday card from paperchase, top right: gold bear birthday greeting card from ohh deer, second tier left: lion holding number one card from clintons, second tier right: circus first birthday card from clintons, third tier left: personalised girls and boys birthday card by rocks design, third tier right: party animals greeting card from ohh deer, bottom left: giraffe in hat first birthday card from paperchase, bottom right: first birthday card personalised by norma & dorothy.
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